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SQUARE

 

Square Europe shoot -

Exell produced a 12-day, 5-location photoshoot showcasing unique Square sellers in Europe, resulting in a new image library and a campaign film shot at Aeroclub flight school in Girona, Spain.

Our core production team based in London and European crews collaborated with the Square's in-house creatives in California. Together, they partnered with photographer Manuel Obadiah to visually capture the essence of each location through stills photography.

The Exell brothers captured the essence of flying light aircraft at Aeroclub for Spanish and global viewers, showcasing the freedom and growth enabled by Square technology. The campaign film highlights the impact Square has had on this local family business, enabling them to offer a greater flying experience to more people.

Our commitment to low-carbon production, using local crews and electric vehicles, combined with environmentally friendly travel options, such as rail, set the stage for a flexible and creative shooting experience.