Josh and Luke

Exell showreel 2023

We are Josh & Luke Exell a director and photographer duo based in London. As brothers we have been shooting campaigns, commercials, and short films for nearly 10 years.

We have a wide range of experience from working on large scale productions with 50+ crews, to heading out as a duo on adventures in far flung corners of the world. We create TV ads, commercials and branded content.

We are best known for our unique and versatile blend of visual storytelling and purpose-driven work. With a passion for adventure, film, and music, we have shot commercials and short documentaries for leading brands like Facebook, Mailchimp and Square. In addition to our commercial projects, we prioritise partnering with charities and social enterprises to promote good causes.

Skoda - Tour des Femmes

Square - Aeroclub

Mailchimp - Bloom Season, Sarah Moore

Mailchimp - Bloom Season, Rhi Dancey

Mailchimp - Bloom Season, K Bailey

EAA- Dreamers in Doorways

St Piran- New Dawn